Your business shouldn't feel this hard.
You're great at the work. Nobody's arguing that. But great work alone never fixed the pricing, the lead flow, or the phone that won't ring right. Night School installs the operating system your trade never handed you — live, two evenings a week, with about 20 electricians climbing beside you.
Booked solid and somehow still broke. Quoting from the gut. Winning jobs you lose money on. Sound familiar?
Every residential electrician we work with hits the same wall. The tools got you here. The tools won't get you out. You built a job around your own two hands, and now the job owns you: the pricing guesswork, the feast and famine lead flow, the "let me get you a quote" calls that never call back.
None of that means you're bad at business. It means nobody ever handed you the system. Trade school taught you code. It never taught you a service rate built from your real numbers, six options on every call, or how to make the phone ring without buying ads.
That's what Night School is for. Not theory. Not another course you watch at midnight. A live camp where you build the system into your business while the cohort watches you do it.
Your Six Weeks at Camp
Four systems installed live, then two bonus weeks stacked on top. Every session ends with something real built into your business that night: your rate, your options, your pipeline. No homework piles. No passive watching.
Profit First
Your Simple Service Rate, built to your numbers.
BrandStand™
Leads flowing without a dollar of ad spend.
The Service Loop
Six options on every call. They pick. You profit.
The Close Loop
Serve first. Sold tickets follow.
Field Trips
Guest teach downs from partners at $1M+.
Game Plan
Your next 12 months, mapped. Plus your private 1:1.
Everything Comes With the Seat
12 Live Sessions
Tuesday and Thursday evenings, 4:00 to 5:00 PM Pacific, led live. Small camp, about 20 electricians. You will be seen, called on, and pushed.
Quick Wins Academy
$10K in 10 days. Ten short lessons you can install on jobs already on your calendar, before Week 1 even fires. Most partners land their first win here.
Service DNA™
Your own login. Your numbers, your rate, your trackers, and your game plan, saved to your account and waiting every session, on any device.
The Camp Room
Your private camp group on Facebook and WhatsApp. Reminders, pre-call posts, and partners from earlier camps posting real wins every week.
The Bonuses
The Service Transformer Workbook, the Standards Dependence Audit, and Joey Bot, our AI trained on the SLE method, in your corner around the clock.
Private 1:1 Roadmap
Week 6 ends with a private one on one session mapping your next 12 months. You leave with a plan, not a certificate.
Same Calls. New Structure.
"I've been able to do the presentation 3 times thus far and I sold 1 Basic for $694, which normally would have been around $225, and 2 Gold options, $2,794 and $2,523 tickets. I'm loving not feeling tied to a price book. I felt more comfortable and confident in my options and sold more."
The 30 Day Love It or Leave It Guarantee
Come to the sessions and do the work for 30 days. If Night School isn't worth every dollar, tell us and you get your money back. No hoops, no hard feelings. We can offer that because the wins show up before the guarantee window closes.
Two Camps. One Climb.
A new camp kicks off every four weeks, alternating names so no two camps of the same name ever run at once. When you enroll, you're assigned to the next camp opening and get your camp's private hub, group, and calendar.
Camp Alpha
The red camp. Odd numbered cohorts. Same six weeks, same systems, its own room and its own kickoff.
Camp Bravo
The blue camp. Even numbered cohorts. If Alpha's mid climb when you join, Bravo is your mountain.
Before You Ask
How much time does this actually take?
Two live hours a week, Tuesday and Thursday, 4:00 to 5:00 PM Pacific, for six weeks. The work between sessions happens on jobs already on your calendar. This is built for people running a business, not students.
What if I miss a session?
Sessions are recorded and posted to your camp hub. But hear this straight: the people who win show up live. Book the hour like it's a paying job.
Who is this for, and who is it not for?
It's for residential electricians past the brand new stage who are missing a structural piece: pricing, lead flow, or the sales process. It is not for commercial-only shops, and it's not for anyone looking for magic without the reps.
What happens after the six weeks?
You leave with the system installed and a 12 month roadmap from your private 1:1. Partners who want to keep climbing with us have paths into the SLE Pro App and The Inner Loop, and we'll talk about those only if they fit.
About 20 seats. Every four weeks.
We keep camps small on purpose, because every electrician in the room gets built on live. When a camp fills, the next one is four weeks out. The best time to fix your rate was last year. The second best time is the next kickoff.